cabana announces partnership with music and pop culture juggernaut
Updated: Mar 26, 2018
AdLarge’s cabana announces exclusive podcast ad sales partnership with Consequence of Sound
New York, NY – March 20, 2018 -- cabana,
AdLarge Media’s digital audio division, is proud to announce its newest podcast advertising sales partnership with music and pop culture juggernaut, Consequence of Sound (CoS). Noted for its popular music news blog, Consequence of Sound is expanding its influence into the audio space with a network of entertainment-centric podcasts that covers the lifestyle spectrum of pop culture, including music, film, television, and more.
“Consequence of Sound has an incredible impact on legions of passionate music fans, and adding podcasts is a natural progression,” noted Gary Schonfeld, Co-Founder and Co-Chief Executive Officer of AdLarge Media and cabana. “We’re thrilled to represent them and give our advertisers an exciting podcast platform to connect with young and highly engaged audiences.”
“It’s an incredibly exciting time for podcast networks right now, and AdLarge’s cabana is an equally exciting place to be,” stated Cap Blackard, Director of Consequence Podcast Network. “By joining AdLarge’s cabana, we want to foster that connection by aligning the right brands with the right listeners in what we hope will be a truly organic experience.
“People are spending less time online reading and more time listening,” Blackard explained. “The connection and camaraderie a listener feels when they spend hours with one voice or a group of friends talking is real.”
Consequence of Sound began as an online music blog that became the most pervasive voice in live music, with a strong emphasis on rock, indie, hip hop, and electronic. The brand has expanded, including to its new podcast platform. CoS caters to its loyal following with news and reviews on the hottest pop culture trend, such as new music, the next binge-worthy series, fan favorite movies, and more.
About AdLarge Media:
AdLarge Media is the leading independent ad sales and content company with lifestyle-driven audio environments that span am/fm, podcasting, on-demand, and streaming. Its diverse portfolio reaches 207 million listeners a week across 5,000 radio stations and 35 million unique listeners a month across digital audio platforms. The company was founded by industry leaders Cathy Csukas and Gary Schonfeld in 2010, and its digital division was relaunched as cabana in 2017. AdLarge has offices in New York, Los Angeles, Chicago, Detroit, and Denver. For more information, please visit www.adlarge.com and www.letscabana.com.
About Consequence of Sound: www.consequenceofsound.net
Consequence of Sound is the missing link between mainstream pop culture and the
underground. Over the past decade, the Chicago-based online publication has accrued
a devoted readership in the millions for its reliability, precision, and character with
regards to music, television, and film. It’s a voice that wants to pat one’s shoulders, not
stand on them.